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Law-ref.org | Conference on Security and Co-operation in Europe - Final Act - Helsinki 1975 |
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The participating States,
Recognizing the importance of adapting production to the
requirements of foreign markets in order to ensure the expansion
of international trade,
Conscious of the need of exporters to be as fully familiar
as possible with and take account of the requirements of
potential users,
will encourage organizations, enterprises and firms
concerned with foreign trade to develop further the knowledge and
techniques required for effective marketing;
will encourage the improvement of conditions for the
implementation of measures to promote trade and to satisfy the
needs of users in respect of imported products, in particular
through market research and advertising measures as well as,
where useful, the establishment of supply facilities, the
furnishing of spare parts, the functioning of after sales
services, and the training of the necessary local technical
personnel;
will encourage international co-operation in the field of
trade promotion, including marketing, and the work undertaken on
these subjects within the international bodies, in particular the
United Nations Economic Commission for Europe.